Digital Marketing Webinar Series - Search Engine Management

The digital marketing webinar series is hosted by the St. Lawrence County Chamber of Commerce and Greater Watertown - North Country Chamber of Commerce presented by member, Watertown Daily Times Digital & Media Team. The webinar series is free. There are 5 sessions. Sign up to receive the Zoom login, session reminders and recordings! Mark your calendars and plan to 'zoom in' for these 30 minute webinars. The sessions will focus on different marketing strategies in some depth so that you can build your understanding of how to create a strong marketing program for your business or organization.

Search Engine Management Webinar:

In this episode you will learn about how certain keywords can drive traffic you way and increase your bottom line!

In understandable terms this webinar will go over:

• Understanding how keywords work together with SEM
• Why keywords must be updated regularly
• The bidding process, cost per click, and bottom line cost of SEM
• How to use SEM keywords to drive internet traffic to your website

Register HERE: https://docs.google.com/forms/d/e/1FAIpQLScuFJViKb-s7p1bLspaP11FS8XhsrEjuHhKzTnCkWS3qziJ9Q/viewform